What a new $1,999 VIP pass offered to festival-goers


Most music festivals sell VIP packages with perks and exclusive access. New for 2022, Desert Daze offered a VIP+ wristband which offered additional bonuses.

For those willing to spend $1,999 (a regular all-weekend VIP pass was priced at $649-$849), VIP+ offered access to the elevated Horizon Deck near the main stage (The Moon), which included an observation deck, wait staff providing drink service, a separate bar, and an organized happy hour.

There were also eight themed cabanas along the observation deck with a mix of bohemian and mid-century modern themes. One area featured an orange sofa with matching accessories while another looked like a meditation area with cushions on the floor. Several high tables with bar stools were also available.

However, dining options in the VIP area between the nearby Moon and Block stages were limited to a single stall selling chicken sandwiches and dumplings while the general access area featured several options such as food trucks.

On Sunday afternoon, Luis Viera from Puerto Rico was enjoying the shade and sat in a lounge chair reading a magazine behind the Horizon Bridge before a set by rapper JPEGMAFIA. He attends other music festivals in Europe and the United States and takes advantage of the services that these regions offer at an additional cost.

Asked about the VIP+ experience, Viera replied “It’s not American Express” and compared it to a similar package at Primavera Sound in Barcelona, ​​Spain, which was cheaper and came with what it had. called a “butler service”. But he pointed out what he liked about the access and the general atmosphere of the festival.

“In terms of decoration and conservation, it’s really different,” Viera said.

VIP+ also included access to the same exclusive areas that a standard VIP pass provides at all stages, concierge service, separate restrooms and access to a VIP beach area. Passes did not include premium parking, camping, or separate festival entry.

The Coachella Valley Music and Arts Festival, which sold VIP passes for $1,069 to $1,269 during its presale in June, does not offer a VIP+ program. Even though the VIP experience includes separate areas with restrooms, bars, and food vendors near the main and outdoor stages, these areas are often packed with thousands of people during peak hours and heads up. ‘attach.

Since Desert Daze’s average attendance is estimated to be around 10,000 people, it’s easier to navigate throughout the weekend, with or without a VIP pass.

But for those who want to enjoy an IPA or M=mojito while seated in a beautifully decorated area during a performance of King Gizzard and the Lizard Wizard or Chicano Batman, VIP+ is the way to go.

Brian Blueskye covers arts and entertainment for the Desert Sun. He can be reached at [email protected] or on Twitter at @bblueskye.

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