Musikfest eliminates food and drink tickets, ending 38 years of practice


For the first time in Musikfest’s 38-year history, customers won’t need paper tickets to purchase food and drink.

This year, credit and debit cards will be accepted at the Bethlehem Festival, according to a press release. This change eliminates the need to queue for tickets and then queue again for food and drinks.

If you don’t have a credit or debit card, you can convert your money into recyclable and reloadable CashCards. CashCards are only valid during the 10 days of the festival. As in years past, cash will still be accepted on the SteelStacks campus in the Southside.

“We are delighted to deliver this updated system through the Square platform,” said Curt Mosel, COO of ArtsQuest. “Musikfest has been adapting and innovating since the very first festival in 1984. We know this new system will lead to a better experience for all festival-goers, whether it’s their first time or their 38th time to join us.”

This closed-loop payment system will track food and drink purchases in real time, an effective way to measure the festival’s significant economic impact.

“As a community-driven festival, it’s important to us to provide a fair and equitable experience for everyone,” said Kassie Hilgert, President and CEO of ArtsQuest. “This system update will not only improve wait times, but the CashCards option will ensure accessibility for those who do not have a credit or debit card.”

Eight food vendors are new to Musikfest this year. The Bagel Bus, Dinky’s Ice Cream and Le Petit Macaron will be on the Southside of Bethlehem at Americaplatz at the Levitt Pavilion SteelStacks. The rest of the newcomers – Pat’s Pizza & Bistro, Philly Waffle Cabin, Randevoo, Simply Skewered and Cubano X-Press – will be on the plates and pavilions on the north side.

Musikfest will take place from August 6 to 15 with a special preview evening on Thursday August 5.

Visit musikfest.org to see participating vendors and artists.

You can also download the free Musikfest app, powered by PNC, from the Apple or Google Play app stores.

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Rudy Miller can be reached at [email protected].


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